Dairy Event Exhibitors' Overseas Guests Funding Package
09/07/07

Dairy Event exhibitors have been offered a funding package designed to help them expand their export business.

The International Agri-Technology Centre, IATC, in conjunction with event organisers, the Royal Association of British Dairy Farmers are providing eligible UK companies with the opportunity to claim towards the travel and accommodation costs of potential key buyers attending this year’s Dairy Event, to be held at Stoneleigh Park, Coventry on 19 and 20 September.

“The IATC has provided funding to British agriculture businesses to assist in bringing international visitors to the Dairy Event for a number of years,” explains IATC’s Sam Holt. “The event provides a platform for the creation of new business opportunities internationally, and because it continues to grow and expand, there is always something new for international guests to see.”

RABDF’s chief executive, Nick Everington explains: “Dairy Event is becoming increasingly prominent on the international calendar as a premier business to business event and last year hosted delegates from more than 30 countries. We have already presented to 15 commercial attaches from British embassies abroad, including those with a rapidly expanding dairy sector ie China, India and Russia and made them aware of the excellence of British products, from genetics to technology and equipment.” He adds:  “We are optimistic that our new offer will encourage UK based companies to welcome more overseas visitors which in turn will help them to increase their export business.”

Further details on the overseas guest funding can be obtained from IATC’s Sam Holt on 02476 323 960 or samh@iatc.org.uk

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