15/11/07
                    
                                 
            The inventor of a revolutionary new way of collecting and sowing
              wild seeds to help restore medieval hay meadows in Sussex has been
              awarded the top honour in Natural England’s prestigious “Future
              of Farming Awards”.
             
                      
					  Keith Datchler
                       
                       
                          
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                    The winning farmer Keith Datchler won the award for his
                      work for both running a successful farm business and for
                      protecting a precious yet threatened habitat that supports
                      a rich mix of native wildlife, including wildflowers, butterflies
                    and other rare insects. 
                    Keith Datchler, of Beech Estate, near Battle, East Sussex,
                      narrowly pipped the 15 other regional finalists to take
                      the national title in the inaugural year of Natural England’s
                      award scheme which set out to show that first rate environmental
                      land management and sound farm businesses can go hand in
                      hand, setting new environmental standards for farmers in
                      the future. 
                    Keith was nominated by Natural England staff with first
                      hand knowledge of Beech Estate and succeeded in impressing
                      a panel of judges selected from local experts from Natural
                      England, the National Farmers' Union and the Country Land & Business
                      Association based in the South East. Then the national
                      judges panel, chaired by Peter Allen - a 17th generation
                      Lakeland tenant hill farmer, chairman of the North West
                      Regional Management Board of the NFU and board member of
                      Natural England – selected him as a worthy overall
                      winner. 
                    Sir Martin Doughty, Chair of Natural England, said: “Keith's
                      inspirational approach to transforming the Beech Estate
                      from an intensive arable and dairy farm into a haven for
                      wildlife makes him a clear winner. His lasting legacy is
                      that a growing number of farmers are adopting his techniques
                      to conserve the ancient unspoilt landscape of the High
                      Weald. 
                    “At Natural England we believe that the future for
                      farmers lies in adopting sustainable techniques, that not
                      only produce high quality food, but also enhance the scenic
                      beauty of the English landscape and conserve our much-loved
                      native wildlife.” All 16 finalists in the Award Scheme
                      participate in one of Natural England's green farming schemes,
                      which reward farmers and other land managers for conserving
                      and enhancing our natural environment. 
                    Nearly £3 billion of public money will be spent
                      through these schemes in England over the next 7 years,
                      which already cover more than half of all farmland in England – more
                      than 5 million hectares. 
                    To mark the inaugural Future of Farming awards Natural
                      England is launching an online map that shows all the land
                      that is currently in one of these schemes, so that for
                      the first time the public can see where their money is
                      being spent. This map can be searched by parish or place
                      name so that people can see what is happening in their
                      local area.  
                    A delighted Mr Battle said: “Farming more than any
                      other business needs to evolve and change to survive. And
                      uniquely it has charge of our country’s most basic
                      asset – land. This is a huge responsibility for the
                      farming community. 
                    “I think it was Dickens that once said: “Live
                      your life in case you die tomorrow ~ Farm your land in
                      case you live for ever!” He was right.” 
            
                      Natural
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